Step 1
Entity clarity diagnosis
We map how AI search engines currently identify your brand as an entity — name, category, services, audience — and where the signals contradict each other.
Audit + build plan
GEO Audit for B2B: A Diagnosis That Turns Into a Build Plan
A GEO audit is only useful if it leads to implementation. We diagnose what AI search engines can understand about your B2B business and turn it into a prioritised build plan, not a static report. It's a focused audit with a clear delivery scope, run by the same person who would help build it.
What the audit uncovers
The gaps most B2B sites have before AI search picks them up
Your brand isn't a clear entity. AI search engines struggle to identify who you are, what you sell, and who you serve.
Your content isn't extractable. LLMs can't easily lift the answers from your pages, so they cite someone else.
Your structured signals are inconsistent. Schema, metadata, and on-page facts disagree with each other.
Your EN and ES sites drift apart. The Spanish version isn't a peer of the English one, and AI search treats them differently.
You don't know where AI assistants currently mention you, if at all. There's no baseline to improve from.
You have GEO advice from five sources and no opinion on which order to fix things.
How the audit works
The audit is a focused engagement with a clear delivery scope. We map what AI search engines can currently understand about your business across entity clarity, content extractability, structured signals, EN/ES parity, and AI search visibility, then prioritise the gaps into a build plan your team can execute. The deliverable is a build plan with safety criteria, not a static PDF, and it's designed as the entry point to our full GEO consulting work, not a replacement for it.
What's inside
What's included in the audit
Step 2
Content extractability analysis
We test whether your pages give LLMs the answers in a form they can lift, or whether they bury them under layout and marketing copy.
Step 3
Structured signals review
We check your schema markup, metadata, and on-page facts for the disagreements that make AI search distrust the page.
Step 4
EN/ES parity check
We compare your English and Spanish versions side by side and flag where one language is a downgrade of the other for AI search.
Step 5
AI search visibility baseline
We probe how AI assistants currently mention you, your category, and your competitors, so you have a starting point you can measure against later.
Step 6
Prioritised build plan with safety criteria
We turn every finding into a build item, sequenced by impact and effort, with explicit safety criteria so your team knows what done looks like.
You know what to build before you commit budget to content or development.
You get a prioritised plan, not a list of generic best practices.
Your team receives the plan ready to execute, with safety criteria built in.
You see your AI search starting point, not just where you rank in classic SEO.
You stop guessing whether your Spanish site is hurting your English brand, or the other way around.
You have an opinion to defend in the next leadership meeting, not a stack of contradictory advice.
Frequently asked questions
How is this different from a classic SEO audit?
A classic SEO audit grades you against Google's ranking factors. A GEO audit grades you against what AI search engines and assistants can extract, attribute, and cite. Most classic SEO audits don't look at entity clarity, content extractability for LLMs, or whether AI assistants currently mention you — this one does.
Do I get a report or a plan?
A plan. The deliverable is a prioritised build plan with safety criteria, sequenced by impact and effort. The findings are in there too, but they're tied to specific build items your team can execute, not summarised in a static PDF.
Does the audit cover brand entity consistency or entity clarity?
Yes, the audit detects gaps in how AI search engines currently identify your brand as an entity. If the gaps are deep enough to need a dedicated workstream — fixing how your brand is represented across owned and earned surfaces — that becomes a later phase, not part of this audit's scope.
What does the audit NOT do?
It doesn't implement the fixes for you. It doesn't guarantee mentions in ChatGPT, Perplexity or any specific AI assistant. It's not an automated score. And it doesn't replace the implementation work — it identifies what the implementation should be.
Do you only run the audit, or do you also implement?
We do both, but they're separate engagements. The audit is the diagnosis. Implementation is our full GEO consulting work, which uses the audit's build plan as its starting point. You can stop after the audit and take the plan to your own team if you prefer.
Does this work if my site isn't in English?
Yes. The audit is built for bilingual EN/ES B2B sites and one of the standard checks is EN/ES parity — whether one language is a downgrade of the other for AI search. If you only operate in Spanish, the EN/ES parity check is skipped and the rest of the audit runs the same.
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Book a call to scope your GEO audit. If the audit leads to implementation, it becomes the entry point to our full GEO consulting work.
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